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Mastering Your Key Accounts : Maximize Relationships; Create Strategic Partnerships; Increase Sales
In Mastering Your Key Accounts, Stephan Schiffman shows you how to implement a winning selling philosophy based on taking calculated risks and stirring things up within existing accounts. He gives you the tools to build key strategic alliances in all of your accounts. Inside you'll find sure-fire strategies to:
* Build alliances and win over critical constituents
* Develop and refine a Major Account Mapping worksheet
* Devise a growth/action plan for key accounts
* Finalize an action plan that extends your network within the major account
As America's recognized #1 sales trainer Stephan Schiffman promises to give you proven advice that will boost your business -and your bottom line!
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F&W Media, Inc.
December 01, 2002
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Adobe DRM EPUB
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