Its business school, the Branson way. Whether youre interested in starting your own business, improving your leadership skills, or simply looking for inspiration from one of the greatest entrepreneurs of our time, Richard Branson has the answers. Like a Virgin brings together some of his best advice, distilling the experiences and insights that have made him one of the worlds most recognized and respected business leaders. In his trademark thoughtful and encouraging voice, Branson shares his knowledge like a close friend. Hell teach you how to be more innovative, how to lead by listening, how to enjoy your work, and much more. In hindsight, Branson is thankful he never went to business school. Had he conformed to the conventional dos and donts of starting a business, would there have been a Virgin Records? A Virgin Atlantic? So many of Bransons achievements are due to his unyielding determination to break the rules and rewrite them himself. Heres how he does it.
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September 24, 2012
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