Michael Gerber, the world's top business guru and bestselling author, shows would-be entrepreneurs how to get started, operationalize their winning idea, and design a business that will thrive.
Got a great idea to start a business? So now what? The E-Myth Enterprise explores the requirements that any new business must meet: the satisfaction of its four primary influencers--its employees, customers, suppliers, and investors--through four fundamental categories--visual, emotional, functional, and financial. Together these form the twin strategies every entrepreneur must use to design a business.
The latest book in the Gerber franchise, The E-Myth Enterprise, fits neatly into a training program all entrepreneurs can use to fulfill their dreams. The E-Myth Enterprise is an indispensable follow-up to Awakening the Entrepreneur Within, as it shows would-be entrepreneurs how to put a promising idea to work. Next, readers can turn to The E-Myth Revisited for tried-and-true advice about avoiding the pitfalls that prevent most small business owners from succeeding. Following this, The E-Myth Manager provides essential guidance for the management of any business. Finally, for advice on how to take an existing business to the next level of growth and opportunity, there's E-Myth Mastery. In The E-Myth Enterprise, Gerber completes the E-Myth series, to help transform every entrepreneur's dream into a reality.
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June 21, 2009
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