The purpose of this book is to provide students, entrepreneurs, as well as, new and existing business owners and operators with significant information about the business side of business and more importantly by helping them: 1. Be more successful by assisting them in laying a solid foundation for: planning strategies; positioning, promoting, marketing, and advertising by way of traditional and internet media; economic development and cost savings. 2. How to address issues and relationships with employees and vendors; as well as other important information that will ultimately contribute to a more successful approach in the operation and economic growth of their business. 3. Protect their legal and financial interests with proper documentation.
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February 01, 2009
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