"Leadership is personal. It′s not about the corporation, the community, or the country. It′s about you. If people don′t believe in the messenger, they won′t believe the message. If people don′t believe in you, they won′t believe in what you say. And if it′s about you, then it′s about your beliefs, your values, your principles.
Behavioral savants Kouzes and Posner ( The Leadership Challenge ) here provide philosophical and practical guidance for business executives at a time when computers, consultants, coproduction and ever-growing employee empowerment leave less for managers to do. Unsurprisingly, the authors place honesty, competence and a talent to inspire (``a set of values that can be learned'') at the core of effective leadership. From a penetrating survey of business methods and employee attitudes worldwide, Kouzes and Posner pinpoint future trends--e.g., more authority for customer contact personnel--in a logical, integrated and symbiotic organizational plan to replace a now-outdated omnipotent-boss system. Unfortunately, a hucksterish title and an introductory essay on ``credibility'' do a disservice to this broad and serious work's potential readership. 50,000 first printing; Executive Program book club selection; author tour. (Sept.) (c) Copyright PWxyz, LLC. All rights reserved
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February 10, 2003
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