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Executive Presence : The Art of Commanding Respect Like a CEO
An expert in coaching high-level players in the art of perception management, Harrison Monarth reveals the critical difference between CEOs and those of us who wish to be CEOs. It's not a matter of intelligence, connections, or luck. It can be summed up in two words: executive presence.
While most of us toil in obscurity and expect great things to follow, those on the path to corporate leadership spend their time perfecting the types of leadership communication skills that generate respect and get others to share their vision. They use these skills to establish how they are perceived by others and to manage their reputation throughout the organization. In other words, these soon-tobe top players have developed the presence of an executive through careful image management--and they make sure they have the goods to back it up.
In Executive Presence, Monarth shows how you can seize control of your own career using the same skills. Inside, he explains how to:
* Accurately "read" people and predict their behavior
* Influence the perceptions of others
* Persuade those of opposing views to your side
* Create and maintain a personal "brand"
* Manage and control your online reputation
* Perform damage control when things go wrong
Monarth's conclusions aren't based solely on his keen insight and extensive experience; they're the result of the latest scientifi c research in interpersonal communication and human behavior.
Talent and skills are important, but they alone won't take you to the top of your organization. People reach highly infl uential positions because they deeply understand the power of perception and know how to leverage it in their favor. The good news is, anyone with the will to succeed can do it. Executive Presence provides all the techniques you need to take your career to the highest level of any organization.
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McGraw-Hill Companies, The
November 05, 2009
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