What the international phenomenon of The Rules did for conventional dating, The Rules for Online Dating does for the search for love on the Internet. You'll never hit the "reply" button the same way again.
Millions of women around the world are meeting men on the Internet, or they've met in person and are corresponding by e-mail. But though e-mail and Net-based dating services have revolutionized the dating landscape, they've created their own pitfalls and challenges. Women need new strategies that will improve their chances of capturing Mr. Right.
Boasting the same time-tested formula and romantic spirit that made The Rules an international bestseller and launched thousands of women down the path to committed relationships, The Rules for Online Dating shows all women -- regardless of age, status, or computer savvy -- how to use electronic communication to relate to men in a way that maintains self-esteem and leads to a healthy relationship.
Here is a comprehensive list of dos and don'ts that will help every woman conduct an e-courtship safely and successfully; find and keep the interest of suitable mates; and save time, energy, and potential heartache by weeding out dead wood. The Rules for Online Dating takes women through the process -- step by step, Rule by Rule -- to the ultimate goal: a relationship based on mutual attraction, interest, and respect.
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July 29, 2002
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Excerpt from The Rules for Online Dating by Ellen Fein
E-mail and The Rules for Online Dating
E-mail has become a universal part of relationships these days, whether a relationship starts online or not. Millions of women around the world are "e-dating," whether they meet men online or in a local bar. In the last two years, we've seen a rapid shift in our consulting business -- today about 50 to 75 percent of the calls and e-malls we get concern relationships being conducted on the Internet. And these women have been asking us for a book of Rules for dating online.
As many of you know, our first book, The Rules, spawned a worldwide movement. Readers began -- and continue -- to set up free online and offline support groups around the world and visit our website (www.therulesbook.com) at the rate of over 400,000 hits a month. But when we wrote The Rules seven years ago, little was known about online dating-many even considered it dangerous -- so we did not even include it. By 1997, when we wrote The Rules II, there was a little more interest in online dating and we wrote a short chapter telling women the pitfalls of this chat-intensive dating method, how to best apply The Rules, and how to play it safe.
Back then, there were only a handful of dating websites. By 1999 there were more than 2,500 Internet sites devoted to matchmaking. And the numbers are still climbing worldwide.
Today, busy professional men and women think nothing of placing an ad and photo online and coming home every night to dozens of e-mails from desirable members of the opposite sex. They spend hours on the computer every day in online relationships or chat rooms or just answering their e-mail. The only problem is that online dating has become a little like a bad bar scene. Women are making serious mistakes in the way they meet and talk to men online, Women need to know: