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Building and Running a Successful Research Business, Second Edition: A Guide for the Independent Information Professional

Overview

Proven strategies for establishing a robust research firm
The essential handbook for every information entrepreneur, this is the indispensable guide to launching, managing, and growing an independent research firm. From beginning to end, this newly updated study navigates through every stage of the process--introductory procedures, conducting the company, the ideal marketing methods, and maximizing research. From making key decisions and closing the sale to maintaining good relationships with clients and tapping into powerful information sources beyond the Web, this first-rate collection of tips, tricks, and techniques is the key to building a successful information business. |||This book is sold in the US by Sony Electronics Inc. |||This book is sold in Canada by Sony Electronics Inc.

Author Information

Mary Ellen Bates

Mary Ellen Bates is the owner of Bates Information Services, Inc., a company that specializes in providing research and analysis to business professionals. She writes regularly for EContent, ONLINE, and Searcher magazines, and she is the contributing editor for The Information Advisor. She is the author of Mining for Gold on the Internet, The Online Deskbook, Super Searchers Cover the World, and Super Searchers Do Business. She is the coauthor of Researching Online For Dummies. She lives near Boulder, Colorado.

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Product Details

  • Published by

    Information Today, Inc.

  • Publish Date

    April 01, 2010 

  • Print ISBN

    9781573879064

  • eBook ISBN

    9781573879156

  • Imprint

    Information Today, Inc.

  • Filesize

    2.46 MB

  • Number of Print Pages*

    512

* Number of eBook pages may differ. Click here for more information.