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Self Leadership and the One Minute Manager: Increasing Effectiveness Through Situational Self Leadership

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Overview

Ken Blanchard ' s phenomenal bestselling classic The One Minute Manager explores the skills needed to become an effective self leader. Now, Self Leadership and the One Minute Manager clearly and thoroughly reveals how power, freedom, and autonomy come from having the right mind ' set and the skills needed to take personal responsibility for success.


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Author Information

Bio of Ken Blanchard

Ken Blanchard has impacted the day-to-day management of people and companies around the world as a prominent and sought-after author, speaker, and business consultant. A polished storyteller with a knack for making the seemingly complex easy to understand, he is universally characterized as one of the most insightful, powerful, and compassionate men in business today.Ken's best-selling book, The One Minute Manager, co-authored with Spencer Johnson, has sold more than nine million copies worldwide. His books Raving Fans and Gung Ho! (both with Sheldon Bowles) are also major best-sellers along with five other books in The One Minute Manager Library. Ken and his wife Marjorie are co-founders of The Ken Blanchard Companies, a group of companies in the management training and consulting business. He is also a visiting lecturer at his alma mater, Cornell University, where he received his B.A. and Ph.D. degrees and is a trustee emeritus of the board of trustees.

Bio of Laurence Hawkins

Laurence Hawkins is an internationally renowned management consultant, motivational speaker, and -- with Ken Blanchard and Susan Fowler -- the coauthor of the Situational Self Leadership program. Hawkins received his bachelor's degree in American history and literature from Williams College and his master's and doctoral degrees in leadership and organizational behavior from the University of Massachusetts, Amherst.

Bio of Susan Fowler

Susan Fowler is one of the world's foremost experts on personal empowerment. She is creator and lead developer of The Ken Blanchard Companies Situational Self Leadership, today's best-of-class self-leadership and personal empowerment program. Fowler's publications include The Team Leader's Idea-a-Day Guide (with Drea Zigarmi), Empowerment (with Ken Blanchard), and Self Leadership and The One Minute Manager (with Ken Blanchard and Laurence Hawkins).

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Additional Info

Imprint

HarperCollins

Filesize

1005.59 KB

Number of Pages

176

eBook ISBN

9780061205965

Excerpt from: Self Leadership and the One Minute Manager by Ken Blanchard

Do You Believe in Magic

"Before I present you with the television commercials, print ads, and radio scripts that we have prepared for you, let me explain the underlying thinking that went into your advertising campaign."

After months of work, this was the moment Steve had been working so hard for ' his first campaign proposal. And he was scared to death.

Steve distributed the spiral-bound proposal to the eleven vice presidents, and then handed one to Roger, the President of United Bank. The ten men and two women sitting in the semicircle in front of him were his clients, and they would decide if his advertising campaign was acceptable for the upcoming year.

Steve directed them to the budget section of the proposal, forwarding his PowerPoint slides to support his presentation. He detailed the percentages of the budget allocated to the creative design, production expenses, and media buys. He outlined the media recommendations and the rationale behind each one.

No one asked any questions, and Steve sensed they were just waiting to see the creative approach. The energy in the room seemed to shift as he pulled several large foam-core posters from his oversized presentation case and declared, "Since there seem to be no questions regarding the budget, let me move on to the creative approach we're recommending for television, print, radio, and direct mail."

Steve held up the storyboards depicting important frames from the television commercials and the hand-sketched layouts for the print ads. He projected the accompanying scripts and ad copy onto the screen.

After reading the radio scripts aloud, Steve sat down, took a deep breath, and waited to hear what they thought. There was an awkward pause until one of the VPs said, "You took a much lighter approach than I thought you would, but maybe that's good ' it projects a friendly bank."

Another VP spoke up. "You've obviously put a lot of time and effort into this campaign."